EDIVRO News Profile
brand story
Cred: How a Bill-Payment App Became Meta’s $900 Million Fintech Bet
Cred built its business on a contrarian idea — reward India’s most creditworthy consumers, not the underbanked majority. In 2026, that bet drew a $900 million investment from Meta, a $4.5 billion valuation, and sent its founder to run WhatsApp worldwide.
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